Children's Privacy Policy
LAST MODIFIED: December 31th, 2024
Welcome to the TaurerMedia Children’s Privacy Policy! This Privacy Policy will tell you about the kinds of information that TaurerMedia Global and its affiliates (collectively " TaurerMedia ", "we", "us", or "our") collect from children and how we use it or share it. You will know that this Privacy Policy applies when you visit us on a website, mobile application, online service, or on a portion of a site or service, use any online or offline services that we operate, or attend an in-person live event or experience (together we call these our "Services") and this Privacy Policy is made available to you.
This Privacy Policy is in accordance with applicable global privacy laws, such as the U.S. Children's Online Privacy Protection Act (also known as COPPA) and outlines our practices regarding information collected from and about children who use our Services. It supplements and is in addition to the TaurerMedia general audience Privacy Policy, which should be read alongside this Privacy Policy. If you have questions about our privacy practices as they relate to information we collect about children, see the “Contact Us” section below.
If you are in the U.S., you can access a list of TaurerMedia services that are directed to children to which this Privacy Policy applies here https://legal.taurer.org/taurermedia/childrens-services. If you live in another country and have questions about the Services to which this Privacy Policy applies, you can contact us at the information provided at the “Contact Us” section below.
If you are a Grownup using our Services – our general audience TaurerMedia Privacy Policy, which can be viewed at https://legal.taurer.org/taurermedia/privacy-policy, applies to our collection and processing of your data (including on the Services where this Children’s Privacy Policy is posted). We encourage families to discuss their household guidelines regarding the online sharing of Personal Information. For more information on what you as a parent or guardian can do to control your child’s access to or use of our Services, please see the “Parental Control and Choices” section of this Privacy Policy.
Our Mission to Protect Children's Privacy
We recognize the need to provide further privacy protections when it comes to children. Some of the Services are directed to children, while other Services or portions of them are intended for use by adults and teens. For Services that are directed to children, we may collect, use, and disclose information about you as described in this Privacy Policy. Some of this information may be considered “Personal Information” or “Personal Data” (as defined under applicable law) which is information that identifies you or your device or is reasonably associated with you. We consider you to be a child if you are not of legal age to consent to the collection and processing of your Personal Information under applicable laws where you live.
Information We Collect
Below we summarize potential instances of collection of Personal Information where our Services are directed at children. We also outline how and when we will provide parental notice and/or seek parental consent.
In any instance that we collect Personal Information from a child, we will retain that information only so long as reasonably necessary to fulfill the activity requested or allow you to continue to participate in the activity, and to ensure the security of our users and our Services, or as required by law.
In the event we discover we have collected Personal Information from or about a child in a manner inconsistent with legal requirements, we will either delete the information or immediately seek the parent’s consent for that collection.
The Personal Information that we collect generally falls within three broad categories: (a) information you provide to us, (b) information we collect automatically when you use or access our Services, and (c) information we obtain from other sources.
How We Use Information & Why
We collect and use information about you for the following purposes.
Provide, maintain, and improve the Services, as well as to develop new content and features;
Perform our contractual obligations;
Create, maintain, and service your account, if you have created one;
Send notifications related to your account, if you have created one;
Send newsletters, postcards, or messages you request;
Enable you to participate in interactive features of the Services;
Enable you to participate in sweepstakes, contests, or promotions;
Respond to customer service requests from you;
Conduct internal research and development;
Analyze traffic and user activities on the Services, identify popular areas or features, and optimize and personalize the Services;
Serve contextual advertising and limit the number of times you see an advertisement on the Services to the extent allowed by local law;
Debug the Services to identify and repair errors;
Process or fulfill orders and transactions; and
Protect the rights and property of TaurerMedia and others, and comply with our legal obligations, including to detect, investigate, and prevent fraud and other illegal activities, and to enforce our agreements.
We may send you local notifications. We do not send push notifications to children without first obtaining consent from a parent or guardian, but we may use "local notifications" that are sent directly through a mobile app to your device (and do not require an internet connection). We may use these local notifications to notify you of new content or events within the app, among other reasons.
We will store your data only as long as needed for business purposes. We store the Personal Information we collect for as long as is necessary for the purpose(s) for which we originally collected it in accordance with applicable laws. We may also retain Personal Information as required by law.
Who We Share Your Information With & Why
We will not share the information we collect other than as follows:
We may share information within the TaurerMedia family of companies. Where permitted by law, we may share information we collect about you with the TaurerMedia companies for the purposes described in the "How We Use Information & Why" section above.
We may share your information in connection with a corporate transaction. We may disclose or transfer your information as part of, or during negotiations for, any purchase, sale, lease, merger, or any other type of acquisition, disposal, or financing involving our brands.
We will share information with third parties who perform Services on our behalf. We share information with unaffiliated companies or individuals we hire or work with that provide us with professional advice, business support, or perform services on our behalf, including customer support, payment processors, or others who assist us in fulfilling orders or transactions, web hosting, information technology, payment processing, event providers, direct mail and email distribution, contest, sweepstakes and promotion administration, and analytics services (“Service Providers”). These Service Providers are allowed to use your information to help us provide our Services and not for any other purpose.
We may share information with our business partners. Such business partners may include sweepstakes or other partners, including those who are working with us on co-branded Services or events. Our business partners use the information we give them as described in their privacy policies. When we share your information with a business partner, we will let you know.
We may share your information with sponsors and other partners for contests, giveaways and sweepstakes. We share this information to verify your entry into and eligibility to participate in contests, giveaways, or sweepstakes, and to inform you if you’ve won.
We will share your information with your consent or if you ask us to. We share your information with third parties if you provide your consent or when you ask us to do so and if it is allowed under applicable law. For example, if you ask us to share your information in order for you to participate in an interactive service that is operated by a third party, we will share that information as requested and allowed.
We may share information if we think we have to in order to comply with the law or to protect ourselves. For example, we will share information when it’s necessary for us to comply with applicable law or legal process, to respond to legal claims, or to protect our rights, property or personal safety of our users, employees, or the public.
We may share your information for reasons not described in this policy. We will tell you before we do this.
Parental Control and Choices
If we allow children to create an account or otherwise engage with us over time, we will obtain parental consent prior to the collection of their Personal Information. If you are a parent, you can refuse to permit us to collect Personal Information from your child and can request that we delete from our records the Personal Information we have collected. Please keep in mind that a request to delete records may lead to a termination of an account, membership, or other Services.
If you have any questions or concerns about our approach to children's privacy, you, as a parent, want to access the data of your child, or request the deletion of your child's data, please submit a request via our Privacy Right Manager’s parents’ webform https://legalmanagement.taurer.org/parentalrights. For more information about your choices and rights, visit our TaurerMedia general audience Privacy Policy https://legal.taurer.org/taurermedia/privacy-policy.
Educational Services
Some of our Services are available for teachers, schools, and school districts (“Schools”) to use as part of an educational curriculum under the oversight of the School. These Services are designed to minimize the collection of Personal Information from children and to comply with student data privacy laws. When used by Schools, usernames, identifiers that may identify you or your device, and other information may be provided to us by a child’s School and associated with a class or grade level. The School will be able to see information regarding the child’s use of the Services in connection with a class and make changes to the child’s username and other information. In some circumstances, teachers and other authorized personnel may create accounts for their students.
The School is solely responsible for providing notices and obtaining consents required by applicable student data privacy laws, including providing all required notices to parents, obtaining all necessary parent or guardian consents, or complying with applicable requirements of an exemption or exception from parental consent requirements. The School is also responsible for activities such as removing a child from class roster, deleting a class, or submitting a deletion request when a child’s Personal Information is no longer needed for School purposes.
If the Services are downloaded on a personal device, a parent or guardian may be able to view their child’s Personal Information (such as username and activities completed) by logging into the child’s class account. The parent can delete the application providing the Services from the child’s device, but the child’s Personal Information may continue to be associated with the School’s class account until the School deletes that Personal Information. If you are a parent and have questions about reviewing, modifying, or deleting your child’s Personal Information, please contact your child’s School directly.
Changes to this Children’s Privacy Policy
From time to time, we may change this Privacy Policy to accommodate new technologies, industry practices, regulatory requirements or for other purposes. We will provide notice to you if these changes are material and, where required by applicable law, we will obtain your consent. Notice may be by email to you at the last email address you provided us, by posting notice of such changes on our websites, applications and Services, or by other means, consistent with applicable law.
Contact Us
If you have any questions about this Privacy Policy, you may contact us through our parents’ webform https://legalmanagement.taurer.org/parentalrights
If you are in the U.S., you may also contact us by email us at kidsprivacy@taurer.org with the subject line “Privacy Rights,”
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